May 11, 2026
On this episode of The Necessary Entrepreneur, Mark Perkins sits down with franchise consultant Scott Jones of FranChoice to explore the realities of franchising, entrepreneurship, and building a life with intentionality.
With more than 30 years of experience as a franchisee, franchisor, CEO, and business advisor, Scott shares what separates successful franchise owners from those who struggle, how to evaluate franchise opportunities, and why leadership, grit, systems, and execution matter more than hype.
Mark and Scott also discuss corporate burnout, financial freedom, wealth building, franchise ROI, SBA financing, and the difference between starting a business from scratch versus buying into a proven system.
Whether you are considering franchise ownership, leaving
corporate America, or looking to create more options in life and
business, this episode delivers practical insights from someone who
has helped entrepreneurs navigate major career and financial
decisions for decades.
Topics include:
About Scott Jones:
Scott Jones is a franchise consultant with FranChoice and founder
of Franchise Guide Group. Over the past three decades, he has
worked as a franchisee, franchisor, CEO, entrepreneur, and advisor
helping individuals evaluate franchise opportunities and build
long-term business ownership strategies.
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📌 Find Out More About Scott
Jones:
https://www.linkedin.com/in/
https://franchiseguidegroup.